Adapt or die: lessons from 5 companies that failed to innovate
Idea Drop
SEPTEMBER 4, 2017
They quite simply couldn’t decide on a focus; three thought it was an entertainment company, while three thought it was retail, but no one bothered to tell each of them what had already been suggested. Price, branding, competitor offering and even convenience are all equally important, and you need to tick every box to stay competitive.
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