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15 most important Innovation Theories your company should be using

Idea to Value

Every company says that innovation is important, and that they value the ideas of their people. Yet the problem lies in the fact that so few established companies actually know how to go about getting value out of their innovation ambitions, let alone turning it into profit. In fact, according to some estimates by Doblin , 96% of all new innovations which established companies attempt fail to make a return on investment. 40 principles of TRIZ.