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Internal Branding Strategy – 3 Ways to Be Smarter than United Airlines

BrainZooming

With United, a Wall Street Journal Story reports the company cultivates a “rules-based culture where its 85,000 employees are reluctant to make choices not in the ‘book.’”. A variation on business war games could be helpful; set up customer interaction situations, having stand-in rogue customers disrupt the system. Are you prepared?

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Gartner Research Insights: 5 Innovation Hacks to Boost your Digital Return

Qmarkets

An alternative approach to generating new innovative ideas is to search for external ideas that have already been development – ideas which have evolved into technologies, products, strategies and even companies. One of the greatest is the assimilation of disruptive technologies. This is what many large organizations do.

Survey 40
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Gartner Research Insights: 5 Innovation Hacks to Boost your Digital Return

Qmarkets

An alternative approach to generating new innovative ideas is to search for external ideas that have already been development – ideas which have evolved into technologies, products, strategies and even companies. One of the greatest is the assimilation of disruptive technologies. This is what many large organizations do.

Survey 40