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Capturing Attention in the Digital Age: A Design Thinking Approach

Tullio Siragusa

The Attention Economy: A New Paradigm In this era of digital saturation, the concept of the attention economy has emerged as a new paradigm, fundamentally changing how businesses approach marketing and engagement. This shift marks a significant departure from traditional economic models, where tangible resources were the main currency.

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Innovative Leadership in Circular Economy Initiatives: Paving the Way for Sustainability

Tullio Siragusa

At the heart of this transformative approach are innovative leaders who are rethinking business models, engaging stakeholders, and driving change towards more sustainable practices. The circular economy offers a sustainable alternative, aiming to close the loop on resource use and minimize waste.

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Blueprint for Bouncing Back: A Design Thinking Guide to Unemployment

Tullio Siragusa

Sharing and engaging with loved ones or limiting exposure to distressing news can help maintain emotional equilibrium. Engaging with peers or mentors for feedback can offer fresh perspectives. Based on the feedback during the “Test” phase, you might circle back to “Ideate” or “Prototype” to refine your approach.

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Transforming Your Business with Bottom-Up Management: The Design Thinking Way

Tullio Siragusa

This section explores how integrating empathy, ideation, and diverse skills can revolutionize employee engagement. Implementation Strategies In line with Design Thinking, empowering employees involves encouraging empathy by having employees engage with different stakeholders, understanding their needs and perspectives.

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5 Things You Need to Know About Collaborative Innovation Software

PlanBox Innovation

Well, collaboration is an essential part of the idea management lifecycle, but whereas organizations have collaborative software, they often lack collaborative innovation software, which brings purpose, focus, and structure to collaboration for your organization to repeatedly discover, develop, and transform ideas into commercial value.

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Design Thinking for Startup Sales Success: A Step-by-Step Guide

Tullio Siragusa

This can be difficult for startups because they often have limited resources and a small customer base. Hire individuals with experience in sales and a track record of success and provide them with the training and resources they need to succeed. This can be done through surveys, interviews, and other forms of customer engagement.

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11 female innovation leaders share their definition of innovation

Idea to Value

To do it for real requires ideation, of course, but then incubation (going from an idea to something you could get customer feedback from) to acceleration (bringing the new thing to market). What simple thing can a company do to change their conversation / perspective about innovation? Define at least 3 different types of innovation.