Engagement Marketing Product Strategy Technical Review 
TechEmpower Innovation
MARCH 4, 2024
Focusing on generative AI applications in a select few corporate functions can contribute to a significant portion of the technology's overall impact. At TechEmpower , we’ve used LLMs as part of marketing strategies where you can find and classify companies, personalize outreach campaigns and have personalized drip campaigns.
Boxes and Arrows
NOVEMBER 13, 2018
Onward Search provides a useful overview of the UX design job market in infographic format. If we go by the stats, the market for UX designers could not be hotter. With a significant spike year-to-year, the median salary in 2018 is $93,000 in the States, with the coasts offering the highest paying positions.
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BrainZooming
APRIL 21, 2017
The folks at Armada Corporate Intelligence offered an internal branding strategy take on the United Airlines woes, offering strategic thinking questions you can ask and answer to improve your brand’s resiliency and avoid brand crises. 3 Ways Your Internal Branding Strategy Can Be Smarter than United Airlines.
Boxes and Arrows
NOVEMBER 17, 2015
In-house designers often have to advocate for design priorities versus new features or technical change. Meaning anyone who provides the vision for a product, whether it be in code, wireframes, comps, prototypes, or cocktail napkins. The best designers take advantage of the opportunity to engage in a strategic discussion.
Anaqua
JANUARY 11, 2018
Importantly, larger organizations need to ensure that IP aligns with the business at the individual product/market level. For each product market, there should be a distinct product strategy. So, engage with your business clients and ask them what they need. 3) Work smarter.
Taivara
JULY 23, 2018
It continues the conversation and creates a dialogue for greater understanding – vitally important when planning for our product and engaging with its potential customers. Many times this a technology question, but could be a resource constraint (e.g. A few years ago, cannabis was a black-market business.
Boxes and Arrows
APRIL 13, 2017
Today, digital products like apps and sites require marketing. This is also a great opportunity to do market research. Many products fail because they don’t solve a need their customers have or because the customer doesn’t know they themselves have a need for the product. Why this matters to designers.
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