Remove Finance Remove Innovation Management Remove Marketing Remove Radical Innovation
article thumbnail

Balancing Innovation via Organizational Ambidexterity – Part 3

Integrative Innovation

A key concept in innovation management is – as we all know- the innovation funnel. The funnel describes the main stages and gates every idea has to pass through on its way to a product, service or business model innovation. Typically, the first stage of an innovation funnel is “ideation”, the last one “market launch”.