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Constructing the innovation mandate

Paul Hobcraft

That group should possess a deep understanding of the existing organization’s strategy, business models, operations and culture and a wider appreciation of the innovation landscape, the “fields of opportunity” and the emerging practices of innovation management.

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Deepening the Thinking Around the Innovation Mandate – part two

Paul Hobcraft

It should articulate how innovation will contribute to achieving these objectives, and what specific goals and metrics will be used to measure the success of the innovation program. The innovation mandate should clearly define the value goals for the innovation program and how they will be measured and tracked over time.

Policies 148