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15 most important Innovation Theories your company should be using

Idea to Value

An excellent example, outlined in the video below, is Adobe’s Kickbox program, which gives anyone who has an idea and wants to try it out a box with advice on how to approach the experiment and a pre-paid credit card with $1,000 to be used however the person wants. If this doesn’t work, it is going to make me look bad.

Company 248
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When innovation led to a reversal of fortunes

hackerearth

Lego overcame its near-demise situation when the then president, Kjeld Kirk Kristiansen, decided that innovation was the only way out in 2001. Video games became more popular. That is the lesson learned at Lego — just in time,” says David Robertson, Professor of Practice teaching Innovation and Product Development at Wharton.