Remove Marketing Remove Product Strategy Remove Survey Remove Underperforming Technical Team
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The Importance of Listening When Developing a Product Roadmap

Anaqua

When it comes to product strategy and development at Anaqua, the key word is LISTEN. From this, we were able to develop a series of significant enhancements being introduced over the course of the year to the platform. The product roadmap process at Anaqua is always iterative. 4 - Innovation management.

Roadmap 40
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Make the Commercial First

Boxes and Arrows

Today, digital products like apps and sites require marketing. This is also a great opportunity to do market research. Many products fail because they don’t solve a need their customers have or because the customer doesn’t know they themselves have a need for the product. Why this matters to designers.

Video 57