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AQX Law Firm: Product Strategy and What’s Ahead

Anaqua

At Anaqua, client-led innovation and product strategy have been part of our DNA since our founding. As a matter of fact, the two founders of Anaqua were IP professionals who saw a gap in the market and decided to address it. Simply put, if it is not in our clients’ best interest, then it is not in our product roadmap.

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What Hidden Segments Exist In Your Market?

Strategyn

Market segmentation is a method that companies use to target unique offerings to groups of customers that will value them. Over the years, many methods of market segmentation have been developed and implemented. What meaningful differences exist in a market? How is outcome-based segmentation accomplished?

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The Importance of Listening When Developing a Product Roadmap

Anaqua

When it comes to product strategy and development at Anaqua, the key word is LISTEN. In developing the Anaqua roadmap for the next 18-months, we launched customer and market surveys, reaching out separately to senior IP professionals in corporations and law firms. Vincent Brault, SVP, Product & Innovation, Marketing.

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Setting Industry Benchmarks Through Client Collaboration

Anaqua

Over the years, Anaqua has made it a priority to engage with customers and harness their valuable feedback to help create the market leading IPMS, as recognized by industry analyst Hyperion Research. Client needs are ever-changing, which should be reflected in the evolution of their IP solution.

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Gartner Research Insights: 5 Innovation Hacks to Boost your Digital Return

Qmarkets

Recently, Gartner released a presentation, "The 5 Most Effective, Least Used Digital Innovation Hacks" 1 outlining the results of a survey performed, asking CIOs regarding their best practices for innovation and came back with some surprising results. They get to market faster by acquiring ready-made and tested products.

Survey 40
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Gartner Research Insights: 5 Innovation Hacks to Boost your Digital Return

Qmarkets

Recently, Gartner released a presentation, "The 5 Most Effective, Least Used Digital Innovation Hacks" 1 outlining the results of a survey performed, asking CIOs regarding their best practices for innovation and came back with some surprising results. They get to market faster by acquiring ready-made and tested products.

Survey 40
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5 Keys to Streamlining Strategic Planning

BrainZooming

We learned that if we asked executives a series of questions leading to the information needed to complete a strategy plan, they became productive strategy planners. Strategy Implication: Remove the tedious aspects of strategy planning, replacing them with efficient alternative approaches.