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Emotional Design with A.C.T. - Part 1

Boxes and Arrows

As UX professionals, we strive to design engaging experiences. Whether you’re designing a website or a physical product, the formation of a relationship depends on how useful, usable and pleasurable the experience is. Then, we’ll dive deeper to explore how design elicits and communicates emotion and personality to users.

Design 101
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When innovation led to a reversal of fortunes

hackerearth

Jobs began by changing the company’s image and ran his “Think Different” advertising campaign, which glorified individuality. Apple has refashioned consumer experience with its iconic branding, stylish design and a diverse product range, its own retail stores, and important partnerships with the competition. and Apple came back.

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Business model creation and innovation in China: not just copycats.

The BMI Lab Blog

At the same time, in 2003-2004, Alibaba invested USD 52 million to enter the C2C market in China through its service, Taobao.com. A year later, in 2004, it occupied over 50% of the market, displacing eBay to the second position. In 2010 Taobao had close to 80% of the C2C market in China, entirely displacing eBay.