Business Model Innovation Basics Series - Part 1: What is a Business Model?
The BMI Lab Blog
JUNE 29, 2022
It can be defined as a holistic view of a company's bundle of products and services that are of value to the customer (Osterwalder 2004). Radical innovations are similar to evolutionary innovations - but the leap of innovation is more comprehensive. 2008), or, more simply, the value proposition (Teece 2010).
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