What do Blue Lobsters Have to do With Innovation? Everything!
APRIL 29, 2019
Blue Lobster at the South Bristol Coop , 2004. What’s with blue lobsters? Well, a blue lobster is rare, about 1 in 2 million , and very beautiful. To me, a blue lobster is a person who views and organizes the world differently, who rejects the status quo, who loves to try stuff, learn, fail and try again, who is interesting because they are interested and who has impact. When you get enough of them together, you create a blue lobster organization – one that creates positive disruption.