PLAYING IT SAFE IS THE MOST DANGEROUS THING YOU CAN DO
Innovation 360 Group
SEPTEMBER 22, 2019
Companies disappear all the time without a word, due to changing cultural values, changing technology, or changing audience demographics. At the same time, big box retailers started selling CDs at massive discounts to hold onto customers that were disappearing into ecommerce. Are you safe? Or are you on the edge of irrelevance?
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