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How B2B2C Drives Digitalization and the Innovation of New Business Models

Innovation 360

Lessons from chess are valuable, but the Asian-Pacific game of Go better represents of the market’s seemingly chaotic complexity. Think of the B2B2C business model as a form of cooperative competition where the end-user experience is the primary concern and data sharing generates original market intelligence.

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How B2B2C Drives Digitalization and the Innovation of New Business Models

Innovation 360 Group

Think of the B2B2C business model as a form of cooperative competition where the end-user experience is the primary concern and data sharing generates original market intelligence. First, Amazon spun off its high-level self-publishing services in 2009, just three years after introducing Amazon Web Services.