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Design Thinking & Human-Centered Design in Medical Devices & Pharma

InnovationTraining.org

Examples of design thinking and human-centered design in the medical devices and pharmaceutical industries. Through the use of methodologies like design thinking and human-centered design, hospitals and other medical organizations have been able to better serve their patients and address specific problems or needs.

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The Universality of Leadership: Challenging Industry-Specific Biases

Tullio Siragusa

Under Mulally’s strategic vision and the “One Ford” plan, he streamlined brands, globalized the company’s operations, and renewed focus on innovative car designs. By 2012, Ford reported a $5.7 This method involves empathetic understanding, ideation, and experimental phases to address challenges innovatively.

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The Big Secret of Design Thinking? Doing.

Innovationship

That’s roughly the number of hits you get today on Google when you search on the term “design thinking.” Design thinking has come a long way since my days at IDEO back in the early ‘90s when the mere mention of the word “design” saw most technologists and non-designers frowning their brow with skepticism.

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The Innovators’ DNA in a Design Infused Company

Be-novative

Truly innovative companies don’t just design for customer experience. They also design their own journey towards creating maximum impact. I loved the fact that they all used Design Thinking and said: The journey starts with Empathy. Why don’t we Design Think right here within our organization as well?

Design 52
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The Innovators’ DNA in a Design Infused Company

Be-novative

Truly innovative companies don’t just design for customer experience. They also design their own journey towards creating maximum impact. I loved the fact that they all used Design Thinking and said: The journey starts with Empathy. Why don’t we Design Think right here within our organization as well?

Design 40
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Are We Taking the “U” Out of UX?

Boxes and Arrows

What is a UX designer? Some excerpts: Work with the development team to follow a user-centered design approach as you work collaboratively to brainstorm and design innovative solutions to complex problems. But it seemed that they really wanted a visual designer who could prototype. Sounds great!

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Innovation MoshPit

Gregg Fraley

There is no reason why a MoshPit session can’t be done within any other innovation method, be it Design Thinking, Lean, or whatever your organization uses. It’s more like a focused psychedelic ideation experience, but without drugs. My vision is this front-ends a yearly innovation cycle. It’s better than drugs!