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Balancing Innovation via Organizational Ambidexterity – Part 3

Integrative Innovation

As Geoffrey Moore [2] has pointed out, breakthrough innovations need to “cross the chasm” between the initial customers and the majority of the market. Actively managing the market introduction therefore increases significantly the likelihood of success for radical innovations. Capabilities to be built up.

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What is innovation management and why your organization needs it

hackerearth

Innovation can be incremental, radical, architectural, modular, etc. In incremental innovation, a company improves or upgrades existing product, process, or service. In radical innovation, a company replaces its existing business model with an entirely new one. Emerging Trends.

article thumbnail

What is innovation management and why your organization needs it

hackerearth

Innovation can be incremental, radical, architectural, modular, etc. In incremental innovation, a company improves or upgrades existing product, process, or service. In radical innovation, a company replaces its existing business model with an entirely new one. Emerging Trends.