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Culture of Innovation: Premera Blue Cross Engages Employees to Drive Innovation

Planview

As organizations seek to add value to customers and develop new, differentiated products and services, innovation is at the heart of strategy. It starts with creating a culture of innovation from within by tapping into the wisdom of employees. And they did it through a complete lifecycle process from strategy to delivery.

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HR, from corporate police to champions of LOVE

Cris Beswick

Instead, I’d argue that HR should viewed as the core enabler of the strategic push for innovation, especially where a culture of innovation is the desired future state. Well, there’s one controversial word that I use in almost every keynote to senior leadership audiences who want to talk about building a culture of innovation.

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