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The Firm of the Future Will Manage Two Types of Businesses

Integrative Innovation

Defining and building an Engine 2 requires creativity on several fronts. Agility, creativity and leaps into the financial unknown with the expectation that only a few investments will ultimately pay off are the chief traits of Engine 2. It is not enough to define a compelling vision or point of arrival; that is often the easy part.

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EFFECTING TRANSFORMATIONAL CHANGE AND LEARNING

ImagineNation

This is validated by the Boston Consulting Group (BCG), who outlined, in a recent article the key strategies employed by most innovative companies in 2021 that “forward-looking leaders soon looked to broader needs affecting their companies’ futures, such as resilience, digital transformation, and customer relevance”.