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How Can Healthcare Marketers Navigate Reporting in a Post-OCR Guidance World that Aims to Protect Patient Privacy? 

Brunner

Last year, a healthcare client told me that they would need to stop tracking their paid advertisements due to new rules from the U.S. This means that healthcare organizations cannot use the usual tracking technologies, like cookies and pixels, that could potentially reveal personal information about patients.

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The Hyper-personalization Data and Privacy Debate?-?Solved

Tullio Siragusa

Recently caught up with Jacob Borgeson on the Tech Backstage Podcast. The Tech Backstage Podcast is a live streamed video podcast that goes behind the scenes with today’s leaders of industry to learn what technologies are solving business problems, and how Design Thinking applied to the future of technology is impacting the world.

Data 118
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Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

Strategies for Successfully Establishing Sales in a New Market Entering a new market can be a daunting task for any sales leader. It requires a strategic approach and a deep understanding of the target market to be successful. Developing a sales plan is a critical step in establishing sales in a new market.

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Generative AI Use Cases and Benefits for Enterprises

Acuvate

Among the numerous technological advancements of our era, Generative AI stands a world ahead, like the true trailblazer that it is. IT Helpdesk: Quick Answers and Resolutions to the Tech Complexity An average organization has 254 tools. With Generative AI, this whirlwind of tech and IT constraints transforms into a streamlined process.

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Innovation in all aspects – the Key to Swedish Tech Success

Innovation 360 Group

Over the last 10 years the Nordic region whilst only representing 2% of GDP is responsible for 10% of BUSD technology exits. But what makes this tiny city so successful in tech success. The methodology for this research was qualitative interviews with the founders, CEOs, leaders and investors in 13 Sweden technology success stories.

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8 Best Practices for Creating a Compelling Customer Experience

Harvard Business Review

Takeaways from an analysis of the American Customer Satisfaction Index.

Analysis 101
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What Is Programmatic Job Advertising?

ExactHire - Innovation

Have you ever wished your recruitment advertisement strategy could target your ideal job candidate with as much precision as Instagram when it showed you that goat-shaming Farmers Insurance ad ? The targeted ads you’ve been noticing—the ones that seem tailored-made for you—are the result of a thing called programmatic advertising.