Advertising Artificial Inteligence Company Underperforming Technical Team 
Brunner
FEBRUARY 28, 2024
Brunner Recommends Rigorous Testing Before Going with ‘PMax’ Google launched Performance Max in late 2021 with lots of fanfare about the benefits of AI-powered online advertising. We’ve seen strong performance from PMax, but poor performance, too — and without data insights to understand how and why.
Acuvate
JANUARY 31, 2023
The future of Artificial Intelligence is a hotly debated topic, with countless predictions and speculations about its potential impact. With commercialisation in mind, we will see business applications extending to sectors such as marketing, advertising, legal and customer services.
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Corporate Innovation
DECEMBER 17, 2015
In our last post, we addressed the six key questions that senior management should address to determine if an Innovation Outpost makes sense for a company. Now that your company had decided to set up an Innovation Outpost, how do you do it? What should the team in the Outpost be doing day-to-day? How do you staff it?
Corporate Innovation
DECEMBER 17, 2015
In our last post, we addressed the six key questions that senior management should address to determine if an Innovation Outpost makes sense for a company. Now that your company had decided to set up an Innovation Outpost, how do you do it? What should the team in the Outpost be doing day-to-day? How do you staff it?
Corporate Innovation
DECEMBER 17, 2015
In our last post, we addressed the six key questions that senior management should address to determine if an Innovation Outpost makes sense for a company. Now that your company had decided to set up an Innovation Outpost, how do you do it? What should the team in the Outpost be doing day-to-day? How do you staff it?
Steve Blank
DECEMBER 17, 2015
In our last post, we addressed the six key questions that senior management should address to determine if an Innovation Outpost makes sense for a company. ——– Now that your company had decided to set up an Innovation Outpost, how do you do it? What should the team in the Outpost be doing day-to-day?
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