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Embracing the Future: Fractional Executives and Generative AI

Tullio Siragusa

This frees up significant time for fractional executives to focus on more strategic aspects of their roles. Enhanced Communication AI-powered tools can draft emails, create presentations, and even generate market analyses, allowing fractional executives to communicate more effectively with their teams and stakeholders.

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Join Us for The Marketing Conference Next Week!

BrainZooming

Want to hang out with some of the Brainzooming crew in San Francisco next week and learn all kinds of valuable information on content marketing, social media, marketing strategy, and branding? I’ll be doing workshops on content marketing and collaborative branding strategy. Keep reading for the code!

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Branding Strategy – 14 Articles on Engaging an Internal Brand Team

BrainZooming

Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience. Here are links to fourteen articles integrated within the workshop. Strategic Thinking Questions to Identify What Matters for a Brand. Strategic Thinking Exercises – Where Does Your Brand Live?

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Amir Atarodian

Innovation 360 Group

Since 2016 he has started collaboration with a number of Oil and Gas Equipment manufacturing firms in innovation management issues, in particular in the field of open innovation which is based on his doctoral academic research.

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5 Ideas for Simplified Strategic Planning this Year

BrainZooming

Prioritize the time you invest in creating specific product/service marketing plans based on each one’s expected contribution to revenue and profit growth. Want one other idea for ensuring simplified strategic planning? If you enjoyed this article, subscribe to the free Brainzooming blog email updates.

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12 Reasons Budget Meetings Aren’t Strategic and 3 Ways to Fix Them

BrainZooming

If you enjoyed this article, subscribe to the free Brainzooming blog email updates.

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Apathy, Ambivalence and Annoyance in co-creation and gamification

Norbert Bol

In a different context these three issues were recently discussed by Malshe & Friend (2018) in the Journal of the Academy of Marketing Science. In this blog I shall not go into detail about the six supplier strategies related to co-creation (please read the article). Journal of the Academy of Marketing Science , 1-26.