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How Marketers Can Adapt to LLM-Powered Search

Harvard Business Review

Large language models (LLMs) provide a search experience that’s dramatically different from the web-browser experience. The biggest difference is this: LLMs promise to answer queries not with links, as web browsers do, but with answers. The authors present three ways for marketers to rise to this challenge.

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ChatGPT: The AI Marketing Sidekick We Use to Generate Ideas and Support Client Success

Brunner

ChatGPT has been making headlines on marketing team calls and throughout companies worldwide, revolutionizing the way businesses approach their digital marketing strategies. But many companies and agencies — including Brunner — have been using artificial intelligence tools for years. So what makes ChatGPT special?

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Could Artificial Intelligence Contribute to Open Innovation?

Yet2

We previously explored the ‘ The Future of Artificial Intelligence ’ using our insights, but this time we put it to the test…. The below was written by ChatGPT (the open-source AI model from OpenAI ): Prompt: How can ChatGPT be used as an innovation tool? ChatGPT can be used as an innovation tool in several ways.

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Corporate "AInnovation" - How Will ChatGPT and AI Change Corporate Innovation?

Innov8rs

During our recent Innov8rs Learning Lab on Startup Collaboration & Ecosystem Engagement, Manuel Hellendorff (Head of Customer Success at Novable ) provided an overview of the main AI tools currently in use and shared practical advice on how to incorporate these tools into your work to enhance productivity and success.

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Generative AI, ChatGPT and Large Language Models: A 101

Acuvate

The introduction of ChatGPT and other cutting-edge AI-led data analytics and visualization tools has sparked a lot of buzz in the tech world. The secret to these models’ success is Generative AI, which creates text that sounds remarkably human, enabling business users with data analytics outcomes that feels far more natural.

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AI for Ideation | How to use AI to brainstorm and generate ideas

InnovationTraining.org

We demonstrate how to use popular tools like OpenAI playground and ChatGPT to generate and develop ideas for a number of questions and purpose. You can also see the transcript of our AI ideation session below to see the ideas that were created when our question meets artificial intelligence. Here is a transcript of that chat.

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AI Has Taken the Boardroom by Storm. Here’s What You Must Know.

Planview

But with the emergence of generative AI and ChatGPT, all that changed. With the development of their own proprietary large language model undoubtedly underway, they’ll be more connected, discover more opportunities for growth, and create even greater distances between themselves and competitors.