Brunner

MARCH 1, 2024

If you lead marketing at a B2B company, how do you describe your customers? In today’s rapidly changing marketplace, your B2B customers are not your father’s customers. Instead of B2B, it’s now B4H — Brands for Humans. Show empathy, engage in conversations, and build lasting relationships with customers.

Marketing 52

Marketing Technical Review Trends Study 52

Innovators Alliance

DECEMBER 4, 2018

Businesses rely on a range of resources to engage with their target audience: product demos, sales rep interactions, landing pages, and drip campaigns. According to a recent poll from TrustRadius , as much as 76% of B2B buyers use reviews to discover new brands and technology products. 4: Send Reminders & Stay Engaged.

Technical Review 40

Technical Review Resources Engagement Technology 40

Taivara

JULY 23, 2018

It takes A LOT for people to change their behavior. This is the refined and compelling story of how you’re going to change the world. Now, the task is to engage them to gain insights into how they view the problem, the solutions available and what they do about it. Are you delivering a vitamin, a vaccine or an aspirin? ?

Underperforming Technical Team 38

Underperforming Technical Team Marketing Software Review LEAN 38