B2C Design Report Software Review 
Paul Hobcraft
SEPTEMBER 14, 2018
Recently, I got caught up in some announcement by Siemens, where they announced the acquisition of Mendix, the Low-Code providers, for the explicit purpose to combine Mendix with Siemens MindSphere, claiming it has the potential to cover off all elements of the Smart App Stack. That got my attention.
Innovation 360 Group
SEPTEMBER 6, 2015
New customer mind-set, power of influencing other buyers’ opinion and higher expectations , easily communicated through social medias or other channels (TripAdvisor or Booking.com and their respective customer reviews are perfect examples of this revolution in B2C activities). To read the full SUP46 annual report, [link].
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Boxes and Arrows
NOVEMBER 24, 2015
Given the many hurdles small businesses face, designing tools and services to help them succeed has been an immensely rewarding experience. Does it matter if your study participants are from B2B vs. B2C companies? Reporting tip #1: Provide context. Reporting tip #2: Limit, but embrace, variation. and revenue.
The Inovo Group
APRIL 17, 2017
Design-driven companies outperform other businesses according to 86% of survey respondents. These are primarily B2C companies (e.g., P&G), software (e.g., There are numerous conferences dedicated to it and literally hundreds of articles, reports and posts discussing it. the more traditional enterprises).
Integrative Innovation
JANUARY 27, 2016
It requires a more deliberated approach, such as the lean startup process, design thinking or a combination thereof. While stage-gate processes have traditionally been favored in predictable environments, a new generation of product innovation process is taking hold due to increased pressure: lean innovation.
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