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My 5 S for future Innovation: Smart, Stacks, Scale, Storage, and Software

Paul Hobcraft

Recently, I got caught up in some announcement by Siemens, where they announced the acquisition of Mendix, the Low-Code providers, for the explicit purpose to combine Mendix with Siemens MindSphere, claiming it has the potential to cover off all elements of the Smart App Stack. That got my attention.

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What is Retail Media Advertising and Is it a Fit for My Brand?

Brunner

Then you spot it — a competitor’s ad for a similar item, complete with a discount code and free shipping. It’s called retail media advertising, and it’s changing digital advertising to the tune of billions in ad spend from both B2B and B2C brands. Emily Nobers is an integrated planning manager at Brunner. We’re happy to chat!

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Applications of Artificial Intelligence (AI) in business

hackerearth

Improvement in machine learning (ML) algorithms—due to the availability of large amounts of data. Greater computing power and the rise of cloud-based services—which helps run sophisticated machine learning algorithms. Applications of AI. Knowledge: The ability to present knowledge about the world. Source: McKinsey. Healthcare.

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Why you should care about the Creativity Era

Innovation 360 Group

New customer mind-set, power of influencing other buyers’ opinion and higher expectations , easily communicated through social medias or other channels (TripAdvisor or Booking.com and their respective customer reviews are perfect examples of this revolution in B2C activities). So why not learning from them?

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You Are Being Digitally Disrupted – Do Something About It

The Inovo Group

This is the AI-assisted world that is the result of the internet-of-things, blockchain, advanced analytics, machine learning, natural language processing or other digital technologies being implemented today. We have created a world in which humans are no longer capable of understanding, much less managing, by themselves.

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User Research With Small Business Owners: Best Practices and Considerations

Boxes and Arrows

Does it matter if your study participants are from B2B vs. B2C companies? If you’re not sure if you’ve overlooked important criteria, ask for feedback from product managers, marketing professionals, and other user researchers who may have relevant information. management consulting, business strategy). and revenue.

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Key Innovation Issues for 2016 and Beyond

Integrative Innovation

Hence, I gave it some thought, starting by revisting an earlier reflection: Beginning of 2013, Tim Kastelle and I identified four key issues in innovation management for the time to come. In the first place, experimentation is about testing assumptions and hypotheses by means of a scientific learning approach.