Seven Ways to Prepare for Effective Brainstorming
Gregg Fraley
OCTOBER 12, 2017
Prepare, Then Brainstorm. Most brainstorming doesn’t work. The literature bashing brainstorming is extensive. Ideas are still needed to fill pipelines! I’m going to focus on one problem with brainstorming in this post: lack of preparation. Plan visual elements, written and kinesthetic exercises.
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