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What Kind of Company is a Good Fit for Crowdsourcing?

IdeaScale

After 69 years of growth, Dick’s is a great company ripe for crowdsourcing and they launched their first company-wide ideation platform last year. But how do we know that a company like Dick’s is a good fit for crowdsourcing? Well, here are a few qualities that make a company more likely to succeed in a crowdsourcing effort.

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What Kind of Company is a Good Fit for Crowdsourcing?

IdeaScale

After 69 years of growth, Dick’s is a great company ripe for crowdsourcing and they launched their first company-wide ideation platform last year. But how do we know that a company like Dick’s is a good fit for crowdsourcing? Well, here are a few qualities that make a company more likely to succeed in a crowdsourcing effort.

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Participation leads to Innovation

Destination Innovation

They report a significant correlation between ideation rates (generating good ideas) and profit growth. They found that four factors were particularly important for success with innovation and growth. Frequency – the more brainstorm and ideation events the better.

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