Change Marketing Product Strategy Roadmap 
Anaqua
SEPTEMBER 28, 2021
Client needs are ever-changing, which should be reflected in the evolution of their IP solution. Over the years, Anaqua has made it a priority to engage with customers and harness their valuable feedback to help create the market leading IPMS, as recognized by industry analyst Hyperion Research. Our Clients Make an Impact.
Planview
JANUARY 22, 2024
Trend #2: Measuring the Product Portfolio Differently The considerations for measuring product success in the marketplace are evolving beyond traditional criteria like revenue, market share, and customer satisfaction. Factors influencing product development and delivery, like environmental impact (e.g.,
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Boxes and Arrows
NOVEMBER 17, 2015
In-house designers often have to advocate for design priorities versus new features or technical change. Meaning anyone who provides the vision for a product, whether it be in code, wireframes, comps, prototypes, or cocktail napkins. Did it instigate change? The roadmap doesn’t just benefit the project team or the designer.
Moves the Needle
FEBRUARY 26, 2019
When it comes to the development and commercialization of new products , no one holds more accountability for the product’s ultimate success than the Product Manager. Product Manager” isn’t exactly a title that fits neatly into a box.
Innov8rs
FEBRUARY 13, 2023
From being an early adopter of Apple Pay in its stores to making voice ordering available through the Google Assistant, the company has been nimble and fast in making changes over the years. On the other hand, Moody's new products are incubated in dedicated business units, completely ring-fenced from business as usual.
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