Tullio Siragusa
MAY 22, 2023
While AI can handle repetitive and labor-intensive tasks, freeing up humans to focus on more creative aspects of their work, it is important to remember that AI is a tool, not a replacement for human skills. Human intuition, experience, and contextual understanding are vital in decision-making and creative processes.
Tullio Siragusa
NOVEMBER 13, 2023
Design Thinking: The Strategic Framework Design Thinking stands out as a holistic and innovative approach in the crowded and competitive landscape of digital marketing. This stage is crucial as it sets the direction for ideation, ensuring that the creative process remains anchored to the actual needs of the audience.
This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.
Legacy Innovation Group
APRIL 1, 2019
Businesses have begun to realize however that rather than – or in some cases, in addition to – spending millions each year on conducting market research in a simulated or hypothesized manner, they can often get better insights, and at less cost, by engaging customers directly in a co-creative process.
Idea Champions
OCTOBER 13, 2015
Whenever two or more people with egos get together, creativity has the potential to be stifled. On the contrary, creativity is often sparked in a group -- even groups that are cranky, competitive, and strong-willed. 5 MINUTE VIDEO: The 8 Dimensions of a Brainstorming Session. But inevitable? High Velocity Brainstorming.
Idea to Value
JUNE 4, 2021
Even though the biggest market opportunities are obviously the most attractive on paper, everyone else knows this too and as a result, these opportunities are going to be extremely competitive. Many aspiring innovators seem to think that innovation is a fun and enjoyable creative process.
Expert insights. Personalized for you.
62 
Let's personalize your content