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Branding Strategy – 14 Articles on Engaging an Internal Brand Team

BrainZooming

I am in New York today delivering a Brainzooming branding strategy workshop on Engaging Your Internal Brand Team. The event is the Brand Strategy Conference. Our content addresses collaborative ways to strategically engage employees in creating and delivering the best brand experience. Mike Brown.

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12 Reasons Budget Meetings Aren’t Strategic and 3 Ways to Fix Them

BrainZooming

General managers and non-financial executives are placed in unfamiliar and poorly-performed accounting roles. Budget meetings are not integrated with strategic planning and business strategy. Accounting and finance act as if they control the business and are integral to generating revenue and profit.

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