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CPG Industry Innovation

eZassi

CPG embraces constant change and ceaseless innovation to keep up with consumer demands while building brands customers rely on in their daily lives. How do the major companies’ research and development teams build and manage a portfolio of innovative products while ensuring long-term market success and consistent brand loyalty?

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8 Successfactors of Organizing a Global Hackathon

Be-novative

We have talked about the most important aspects of organizing a successful hackathon with Henrik, Open Innovation Specialist in Be-novative on the second day of the Aegon Hackathon. this experience is not about the winners, neither about failing fast. Here you can find a sample Hackathon Agenda we created.

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When innovation led to a reversal of fortunes

hackerearth

That is the lesson learned at Lego — just in time,” says David Robertson, Professor of Practice teaching Innovation and Product Development at Wharton. The company encourages open innovation via Lego Ideas. His book Brick by Brick is a must read.). Here is a good read about how Lego became the Apple of toys.