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The only two measures that matter

David Marks

Chief among these are the Blue Ocean strategy, Business Model Generation and Lean Startup methodologies that deservedly attracted many followers. In this blog post I’ll explain how it can be applied to explaining the competitive position of companies. But those are the lucky few. The reason is simple. Take the company in position A.

article thumbnail

The only two measures that matter

David Marks

Chief among these are the Blue Ocean strategy, Business Model Generation and Lean Startup methodologies that deservedly attracted many followers. In this blog post I’ll explain how it can be applied to explaining the competitive position of companies. But those are the lucky few. Be under this line?—?and The reason is simple.