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The Rise of Product Management

Moves the Needle

By 2001, I was running Product Management at a different company. Agile and Human-Centered Design The Agile Manifesto of 2001 was a game-changer in product development. This helps organizations build the right product and make informed decisions about their product roadmap. Product Management reflected both of these facts.

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The only two measures that matter

David Marks

Chief among these are the Blue Ocean strategy, Business Model Generation and Lean Startup methodologies that deservedly attracted many followers. In 2001 it introduced the iPod + iTune combination, and followed the trick again with the iPhone and iPad. Its new products were usually met with howls of despair rather than joy.

article thumbnail

The only two measures that matter

David Marks

Chief among these are the Blue Ocean strategy, Business Model Generation and Lean Startup methodologies that deservedly attracted many followers. In 2001 it introduced the iPod + iTune combination, and followed the trick again with the iPhone and iPad. Its new products were usually met with howls of despair rather than joy.