Adam Hartung
MAY 15, 2016
On May 1, 2003, KMart begins trading again. Nor did he focus on how to drive more subscriptions, or sell more advertising to traditional customers. In a declining newspaper market The Washington Post is growing because it is using trends to transform itself into a company readers (and advertisers) value. But he did not.
The BMI Lab Blog
JANUARY 26, 2018
The American e-commerce giant acquired EachNet in 2003 for USD 180 million, with a willingness to step into the enormous Chinese market. At the same time, in 2003-2004, Alibaba invested USD 52 million to enter the C2C market in China through its service, Taobao.com.
Boxes and Arrows
JULY 2, 2013
It takes the skill and sensitivity of designers, marketers and user experience professionals to properly identify the personality that appeals to their target audience, and then consistently design, market, advertise and package that product with the appropriate personality in mind. Phoenix, AZ. 7 Buss, David. New York: Basic Books.
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