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The Personality of a Business: More Than Just a Brand Image

Tullio Siragusa

SEPTEMBER 25, 2023

Case Study: Airbnb’s Personality Shift and Rebranding Background: Founded in 2008, Airbnb started as a platform that allowed homeowners to rent out their spaces to travelers. Ideate Time to get those creative juices flowing. Harness tools like interviews, surveys, and ethnographic studies. Define Now, consolidate your findings.

Design Thinking 118
Design Thinking Tips Design Training 118
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Future Trends 2021: Purpose & Co-creation

Be-novative

APRIL 21, 2021

According to McKinsey , Governments’ have announced $10 trillion in reconstruction funds just in the first two months of the crisis, which is three times more than the response to the 2008–09 financial crisis. A Design Sprint is a great quick version of doing all steps of understanding, ideation, prototyping, testing, implementing?—?but

Trends 52
Trends Project Design Thinking Ideation 52
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