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The UX Professionals’ Guide to Working with Agile Scrum Teams

Boxes and Arrows

The adoption of Agile software development approaches are on the rise across our industry, which means UX professionals are more likely than ever to support Agile projects. When I left the company three years later, more than 150 teams at that company were using Scrum for developing both infrastructure and product features.

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The Marketing Stakeholder Interview

Boxes and Arrows

Project Management for Stakeholder Interviews. Marketing stakeholders (such as marketing executives and most product managers) are usually responsible for promoting the company’s brand, identifying new market opportunities and products that could address them, or both. How does this product fit into the overall product strategy?