Idea to Value

JUNE 7, 2023

There is an old adage that children are more creative than adults. That in order to become more creative, you should reconnect with your “inner child” Yet what does the science and research say? Are children really more creative than adults? Teenagers did show higher creativity on the social challenge though.

Creativity 216

Creativity Study Software Review Engagement 216

Idea to Value

MARCH 7, 2022

In 2016, I wrote the article What is innovation? I have also since seen a mounting amount of scientific research showing how women do not even get the same credit for their creativity or innovation work as if a man were to suggest the same idea. Creativity strategist Natalie Nixon is “the creativity whisperer for the C-Suite”.

Innovation 246

Innovation Technical Review Creativity Leadership 246

BrainZooming

MAY 6, 2016

At the 2016 Brand Strategy Conference, Antonia Dean, Director – Marketing, Brand Development, & Strategy at The Estée Lauder Companies covered the strategic thinking ideas behind creating an entrepreneurial environment in a large company. Ask them to provide concrete examples of when they devised creative solutions.

Strategic Thinking 40

Strategic Thinking Underperforming Technical Team Company Culture 40

Values Centered Innovation

APRIL 6, 2017

The 2016 State of Crowdsourced Innovation report from Spigit, the largest vendor of innovation management software by revenues, gives us some idea of how these software systems are used with their customers: 64% of surveyed customers use the platform company wide, rather than in just a few groups. Download the full white paper.

Crowdsourcing 40

Crowdsourcing Report Software Review Innovation 40

Qmarkets

NOVEMBER 24, 2017

In order to do this, there must be room for creative thinking and for innovation. "It YWE: 2016 was defined by us as the “Year of Creativity and Innovation” at the ISA, and administrators and senior staff were introduced to tools and brainstormed with on how to implement these tools into our ongoing work.

Engagement 0

Engagement Project System Innovation 0

BrainZooming

JUNE 27, 2016

Last Friday’s Gas Can Creative Conference sponsored by AAF-KC (American Advertising Federation – Kansas City) was a half-empty gas can, at best. While there were a few presentations and ideas to stimulate our creative thinking skills, there were far too few for an all-day event. Push for Absurd Ideas. Icky Brand Pairings.

Creative Thinking 63

Creative Thinking Creativity Exercises Strategic Thinking 63