Can’t We All Just Get Along? Innovation and Bridging the Generational Divide

Idea to Value

While a structured, repeatable innovation process is critical to create and sustain innovation in a competitive, dog-eat-dog marketplace, it alone is not always sufficient to turn a great innovative idea into a profitable “on-the-store-shelves” reality. Innovation requires more than just idea generation. In fact, 90 percent of all survey respondents agreed that generational conflict was a time waster.

Survey 119

Can’t We All Just Get Along? Innovation and Bridging the Generational Divide

Robert Brands

While a structured, repeatable innovation process is critical to create and sustain innovation in a competitive, dog-eat-dog marketplace, it alone is not always sufficient to turn a great innovative idea into a profitable “on-the-store-shelves” reality. Innovation requires more than just idea generation. In fact, 90 percent of all survey respondents agreed that generational conflict was a time waster.