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Monetizing Personalized Transportation Experiences by Exploiting Big Data

Corporate Innovation

Automakers are big advertisers. In addition to technology, the next-generation mobility playbook must be based on personalized transportation experiences that can be monetized under a new set of business models. Challenge 2 : Automakers will need new ways to differentiate the next-generation mobility offerings.

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Monetizing Personalized Transportation Experiences by Exploiting Big Data

Corporate Innovation

Automakers are big advertisers. In addition to technology, the next-generation mobility playbook must be based on personalized transportation experiences that can be monetized under a new set of business models. Challenge 2 : Automakers will need new ways to differentiate the next-generation mobility offerings.

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Monetizing Personalized Transportation Experiences by Exploiting Big Data

Corporate Innovation

Automakers are big advertisers. In addition to technology, the next-generation mobility playbook must be based on personalized transportation experiences that can be monetized under a new set of business models. Challenge 2 : Automakers will need new ways to differentiate the next-generation mobility offerings.

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Thought Leader and Influencer Interview with Maribel Lopez Founder and Principal Analyst, Lopez Research LLC

Thinkers360 - Thought Leader Interviews

Thinkers360 In-Depth Profile & Portfolio: Maribel Lopez Social Media: LinkedIn | X Book: Right-Time Experiences: Driving Revenue with Mobile and Big Data. After several technology marketing and market research industry analyst roles, I took the leap and created my own independent analyst practice in 2008.

Video 52
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Thought Leader and Influencer Interview with Paul Mehraban, CEO and Founder, Mehraban Advisory Group, LLC

Thinkers360 - Thought Leader Interviews

At a Glance Paul Mehraban, CEO and Founder, Mehraban Advisory Group, LLC Focus Areas : AI, Big Data, Cloud, Management. He is a leading information technology and data center enthusiast who consistently delivers the latest and most credible solutions to the industry, globally and in vast geographical and vertical coverage terrains.

Groups 52
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Artificial creativity (A.C.): Can a computer be creative? It’s scarily close

Idea to Value

Let’s me outline the technological advances which will lead to the breakthroughs, and then see my predictions of jobs robots will soon steal from creative people: 1. A lot of advances in robot technology have been about making them more independent (able to move in a new space independently, recognising faces and commands etc).

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How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era

Tullio Siragusa

How Traditional Ad and PR Agencies Can Compete with Tech Companies in the Digital Era WPP, Publicis, and Interpublic are three of the largest multinational advertising and public relations companies in the world. Apart from WPP, Publicis and Interpublic, other key players in the region include Dentsu, Omnicom, and Havas.