Brunner
MAY 31, 2019
economists predict another recession is due by the end of 2020, according to a survey from the National Association for Business Economics last year. Some stop advertising. In essence poor Phineas becomes a metaphor for advertising in harder economic times. In essence, you’re doubling down on the emotion of your advertising.
Idea Drop
SEPTEMBER 4, 2017
Although Kodak had early access to the first digital camera technology, they chose not to develop it as they felt it would kill their own film business. Their product was the hobby of the masses, but more importantly, the receptacle of memories for millions of people over the years. They filed for bankruptcy in 2012.
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Daniel Burrus
OCTOBER 19, 2021
From social media housing general data about us to Spotify or Netflix saving our entertainment preferences, we quite literally wear our lives on sleeves made of algorithms stored on remote servers. While you spend time scrolling, you are subjected to relentless advertising and targeted marketing based on your personal data.
Boxes and Arrows
NOVEMBER 24, 2015
If the product you’re testing or exploring touches upon tools and services already in use, it can be motivating to frame user interviews as an opportunity to shape the future of the offering being reviewed. Entertainment (e.g., advertising, marketing, journalism, PR). Education (e.g., Art / design (e.g., Marketing services (e.g.,
Outside Innovation
DECEMBER 22, 2015
These commitments include governments and investors from 43 countries and multiple sectors, including pension funds, health, education, philanthropy, faith, entertainment, climate justice and municipalities. As of COP-21, the divestment campaign had been embraced by more than 400 institutions worldwide representing $2.6
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