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The 5 Benefits of Greater Diversity, Equity, and Inclusion

CMOE

The Millennial Generation—and its successor, Generation Z—are the most diverse groups in the American workforce, with nearly half of them identifying as a race other than white. Tip # 1: Audit your hiring process to ensure that you are recruiting, interviewing, and hiring a diverse group of candidates. Review the data.

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Strategies for Successfully Establishing Sales in a New Market

Tullio Siragusa

Test: Test the solution with a small group of customers. Identify target market segments: Segment the market to identify specific groups of customers with similar needs. Create a reporting and review process: Establish a regular reporting and review process to monitor progress and adjust as needed.

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Agencies Should be as Competitive as Consultancies in Non-Marketing Engagements

Brunner

In hindsight, this was a predictable progression as advertisers shifted more budget into data-intensive digital media and at the same time increased expectations for financial accountability. Data must account for KPI changes due to the environment (e.g., By aggregating the right talent and understanding the landscape.

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Today’s Truth in Marketing: Get Interactive or Get Out of the Way

Daniel Burrus

If we begin with a discussion about where content trends are heading this year and beyond, we have to consider where specific age groups spend most of their passive time. The favorability of this is due to the fact that buyers of all ages are becoming more independent, wanting to discover the products and services they purchase.

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Reviving Your Dying Business

The Human Factor

Perhaps you’re not getting customers any more due to a tarnished reputation or perhaps you’re having serious cashflow problems or maybe you’re clinging onto a dying trade. You may be able to make use of all-in-one software and bulk insurance schemes rather than relying on multiple suppliers, helping to save costs and simplify things.

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Photos for interaction

Boxes and Arrows

As the web browser becomes basic technology for software interfaces, more and more elements derived from graphic and web design replace the traditional desktop approaches to the concrete design of human-computer interfaces. In the near future, this development will become even more relevant.

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The University of Central Asia: Educational Innovation in the Mountains of Rural Kyrgyzstan

New Markets Advisors

The genetic code comprises many features: department organization, degree programs (2-year, 4-year, advanced degrees), residences and residential life, student admissions, and the role of athletics, to list a few. Meanwhile, players like Coursera or coding bootcamps are disrupting traditional education.