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PESTLED360: Iron Out Key Driving Forces in Your Current Environment and Anticipate Future Ones

Innovation 360 Group

PESTLED is short for the Political, Economic, Social, Technological, Legal, Environmental, and Demographic factors affecting you and defining your environment. Innovation 360 has used this framework in many assignments. Innovation 360 uses a six-step process. We can identify both context and drivers with PESTLED360.

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Official Launch of the PESTLED360

Innovation 360 Group

PESTLED is short for the Political, Economic, Social, Technological, Legal, Environmental, and Demographic factors affecting you and defining your environment. Innovation 360 has used this framework in many assignments and has often seen it misused as a framework for assessing a specific market or even the organization itself.

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Why platforms and ecosystems matter for innovators

Jeffrey Phillips

Here we can see that the ecosystem begins to dictate innovation options or choices(gasoline over electricity) and the ecosystem expands as the base product (the car) comes to some maturity by filling gaps around needs (fast food, inexpensive accommodations) that become needs as the car enables transportation. Which is more important?

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Davos Innovation Analysis: Will The Fourth Industrial Revolution lead to Households as employers?

Innovation 360

We stand on the brink of a technological revolution that will fundamentally alter the way we live, work, and relate to one another. Digital fabrication technologies, meanwhile, are interacting with the biological world on a daily basis.

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Davos Innovation Analysis: Will The Fourth Industrial Revolution lead to Households as employers?

Innovation 360 Group

We stand on the brink of a technological revolution that will fundamentally alter the way we live, work, and relate to one another. Digital fabrication technologies, meanwhile, are interacting with the biological world on a daily basis.