Five Ways to Fight the Inertia Holding Back Innovation
New Markets Advisors
DECEMBER 10, 2018
Bring old products to new occasions. Microsoft launched Kinect, its motion-sensing technology for Xbox, in 2010. Although the technology was advanced, Kinect added little benefit for the core market of Xbox users. This year, Microsoft shifted gears and relaunched Kinect in a B2B context where it is being better received.
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