Tullio Siragusa
FEBRUARY 6, 2023
Lead Scoring in B2B Sales: Transforming the Process with Design Thinking Lead generation and qualification is a critical aspect of B2B sales success, but it’s also a time-consuming and complex process. Example Use Cases There are several examples use cases for lead scoring using Design Thinking in a B2B environment.
Tullio Siragusa
JULY 3, 2023
Unlocking B2B Sales: The Magic of Empathy, Storytelling, and Problem Solving In the realm of B2B sales, navigating the intricate web of clients’ needs, identifying their pain points, and offering them appropriate solutions requires a perfect blend of skill and art. What strategies have you tried so far?”
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Tullio Siragusa
JULY 25, 2022
Tech Backstage interviewed Alex Garcia Gonzalez to learn more about his journey from adopting a dog, to building one of the biggest B2B pet care companies in Mexico. In the world of b2b tech, data is even more important. A recent study by Forbes Insights found that data-driven innovation is the key to success for B2B tech companies.
Tullio Siragusa
JUNE 5, 2023
It’s a shift from business-to-business (B2B) and business-to-consumer (B2C) models to a more human-centric model: People-to-People (P2P). This model places people — not merely as consumers, but as individuals with unique needs, desires, and values — at the core of business strategies. market with sustainable energy products.
Paul Hobcraft
SEPTEMBER 14, 2018
We so often get lost in back-end or front-end discussions, led by technicians, managing the dynamics and tensions of that constant pull between software engineers and hardware engineers, we forget the critical end outcome, it is not device management but what you extract out of it, in new business value.
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