Tullio Siragusa

NOVEMBER 6, 2023

AI Meets Design Thinking: Crafting a People-Centric Business Future Imagine this — a customer service agent can deeply empathize with a frustrated customer because an AI assistant analyzed the customer’s tone and background to provide insights ahead of time. We transitioned from B2B or B2C to P2P. But what drove this change?

Design Thinking 118

Design Thinking Design Meeting Artificial Inteligence 118

Innovation 360

JUNE 26, 2016

To find a signal in all that noise, B2B companies have joined forces with B2C to form a new business model: B2B2C. Think of the B2B2C business model as a form of cooperative competition where the end-user experience is the primary concern and data sharing generates original market intelligence. Case Study: Scania.

Case Study 45

Case Study Analysis Design Thinking Innovation 45

Innovation 360 Group

JUNE 25, 2016

To find a signal in all that noise, B2B companies have joined forces with B2C to form a new business model: B2B2C. Think of the B2B2C business model as a form of cooperative competition where the end-user experience is the primary concern and data sharing generates original market intelligence.

Innovation 40

Innovation Analysis Design Thinking Industry 40