Innovation 360 Group

SEPTEMBER 6, 2015

New customer mind-set, power of influencing other buyers’ opinion and higher expectations , easily communicated through social medias or other channels (TripAdvisor or Booking.com and their respective customer reviews are perfect examples of this revolution in B2C activities).

Creativity 45

Creativity Technical Review Competition Software Review 45

Boxes and Arrows

NOVEMBER 24, 2015

It generally takes more time to recruit for research projects with small businesses than what’s typical for consumer studies. Existing user research participant pools tend to be light on small business representation, meaning recruiting for your project may have to start completely from scratch. does the business want to grow?),

Tips 65

Tips Study Underperforming Technical Team Report 65

Integrative Innovation

JANUARY 27, 2016

Unpredictable environments : Inherently dynamic and unpredictable industries (such as technology, software, fashion or internet retailing) require experimentation without predefined goals, embedded in the operations, to increase variance. Even fewer are actually investing in them. (…).

Underperforming Technical Team 40

Underperforming Technical Team Big Data Innovation Technical Review 40