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Change the Bank: banking industry rules are changing

mjvinnovation

We have no way of answering that question, but we know that the truth is this: the rules of the financial market are changing, and it’s no surprise. We have already mentioned the importance of the cycle of Run the Bank to Change of Bank and how urgent it is to monitor these transitions to remain competitive. Follow along!

Change 52
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New Business Designs can be delivered through a Business Ecosystem Approach.

Paul Hobcraft

When looking at radically different thinking and design in business, where Ecosystems become central, you need to ask yourself what industries would benefit from such an alternative design and thinking due to the changing complexities and challenges they are facing.

Design 147
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Why should your company be a Business to Experience company?

mjvinnovation

These companies caused an unprecedented movement in the banking sector by elevating the consumer to the role of protagonist in the process of developing new digital products and services. All of this built with a lot of Design Thinking and UX research (user experience). A model under construction.

Company 52
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Personas: how this tool can help with consumer analysis

mjvinnovation

Its construction is based on research. And after this construction, the personas are clustered into groups according to their characteristics. Design Thinking process allowed to develop a solution based on crossing strategic information. Buyer Personas increase bank profitability by 20%. The result?

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Atelier Louis Zero: Spot, Play, Go,… Zero!

Innovation Excellence

We immerse ourselves into the comprehension of the company, its organization, its market, its users. Depending on where our client stands, we can help him reach a better strategic understanding through a thorough market research. We also work on SEO, CRM, marketing automation to coordinate the entire digital ecosystem.

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L.I.V.E. (Lean Innovation, Validation & Execution): A new, more effective way to manage multiple innovation projects

Idea to Value

Time, people, money, testing machinery, marketing budget, you name it, anything is possible. Transformational: Breakthrough innovations for markets that don’t yet exist in the business (or even the world). First market experiment: validate if customers show interest in a non-functional MVP of a potential solution.

Project 245
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Atelier Louis Zero: Spot, Play, Go,… Zero!

Innovation Excellence

We immerse ourselves into the comprehension of the company, its organization, its market, its users. Depending on where our client stands, we can help him reach a better strategic understanding through a thorough market research. We also work on SEO, CRM, marketing automation to coordinate the entire digital ecosystem.