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How to Avoid Disruption with SODA

BrainZooming

Orient – Take advantage of your diverse leadership team to assess where your business is (or could be) potentially losing competitive advantage. The authors point to using big data to identify otherwise-imperceptible patterns and emerging market preferences. This can be another source of emerging competitors.

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Navigating Innovation Options

Strategos

Big Data is high on everybody’s radar and used as input to identify opportunities. It engages a group of senior executives and stakeholders and helps them to align their perspectives and ambitions for innovation, and understand choices and tradeoffs they need to make, before starting an innovation initiative.