Imaginatik

MAY 29, 2018

BOSTON – May 29, 2018 – Imaginatik today announced the publication of a groundbreaking new business book, Topple – The End of the Firm-Based Strategy and Rise of New Models for Explosive Growth. A changed competitive environment creates new rules and steps to take — as useful for start-ups as for mid-market firms and global brands.

Competition 20

Competition Roadmap Strategy Strategy 20

Jeffrey Phillips

MAY 22, 2023

I've been leading innovation work for close to 20 years, writing about it on this blog and in my book (Relentless Innovation). Market evidence will tell you that most of new product innovations fail in the first year. I think a re-introduction is in order. I have to admit, I was skeptical at first.

Artificial Inteligence 157

Artificial Inteligence ChatGPT Innovation Generative AI 157

Imaginatik

JANUARY 15, 2018

This article demonstrates how the Jet.com acquisition has given Walmart access to a whole new, upmarket clientele – including the $600bn annual millennial consumer market – and also strengthened their e-commerce operation. Much of their investment has gone into digitization to keep pace – improved online booking, etc.

Innovation 100

Innovation Marketing Strategy Strategy 100

Imaginatik

SEPTEMBER 2, 2016

It was pervasive; it was flung about in workshops and articles, books and business meetings, from Cape Town to Cairo, Seoul to Singapore, in different industries, in different sizes of firms. How you engage your markets and customers (re-imagine ‘em). Take a ‘hot’ business word of today: transformation. Otherwise, why bother?

Meeting 100

Meeting Innovation Competition Big Data 100

Imaginatik

AUGUST 3, 2016

Clearly, there are many ways to skin the cat of sustainability – with, I believe, Naomi Klein’s recent book, This Changes Everything , extremely compelling and provocative in terms of the topic being both important and urgent. This is a question of material importance.

CTO 100

CTO Engagement Design Policies 100

Imaginatik

JULY 29, 2016

Google has been a standard bearer for innovation since its founding in 1998 to bring the world Google Maps, Google Books, Gmail, amongst many other products that ostensibly have little to do with its original service as a search engine. There are new markets, and cultures to explore and a diverse set of perspectives to bring into the company.

Innovation 100

Innovation Technical Review Industry Ideation 100

Imaginatik

OCTOBER 7, 2016

He wanted to start with a re-think of his 3-5 year strategic vision which framed the company’s intent of how they engaged with customers, stakeholders and markets. Executives responsible for public relations and marketing tend to define value in terms of brand equity and customer satisfaction. Well, that got my attention.

Competition 124

Competition Technology Engagement Industry 124